Pens are small, fairly inexpensive but in respect to using them for gifts they do not get thrown away till they have been fully used, giving them a life of one to two months depending on usage. They are an ideal gift, because they of their versatility.

Nowadays, black ballpoint pens are the most common ink colour; most pen manufacturers would attest to that. If you need advertising exposure, the black ballpoint pen cannot easily be beaten for dollar for dollar advertising and market exposure value. They keep you front of mind with your clients every day when you add your branding or unique company features the pen.

Amongst sales people and office workers, black ballpoint pens are the most preferred. Blue is next in line in popularity. If you are a party-hire company or childrens wear business you may consider some more interesting colours such as orange or pink but you may lose out a little on usability. After all, practicality is the issue, so a gift pen with black or blue ink is your best bet.

When it comes to the exterior body of a pen imagination is the only limit. As long as the pen is still usable practically as a pen, you would still achieve your exposure goals regardless of its appearance.

On the pen’s body, you should first focus on company info you want to add, before considering the pen’s body design next. If you do not do this, you may end up with a great physical design but has zero room for the information you want to add. This would defeat your advertising purpose completely.

When it comes to the body of the pen do not go too cheap because a quality feeling pen will be used more by people. Don’t use cheap pen interiors either. A lot of us has thrown away a pen in frustration because a pen does not work when we tried using it. If a person gets this experience from your pens, they can associate it easily with your company. They will end with a bad impression of your business.

Good corporate gift suppliers should allow you to purchase pens in numbers you need, in addition to the design concept of the pen body & its quality aspects we discussed.

Discover how Pen can raise your marketing today. See us to get some essential Corporate Giftideas.